September 2017 –
October 2015 – August 2017
CityLibraries Townsville – Community Engagement & Communications Strategist, Planning and Business Development. Designed, drove and delivered discovery, development, and communication strategies, collaborating with and leading 70 staff serving a region of 190,000 residents; introduced relationship marketing, content marketing, target audiences and co-design; helped the library adjust to a flatter organisational structure utilising agile team methodology. The business achieved an increase in customer engagement and perception of value in the local community, and with state and national peers.
January 2011 – October 2015
Australian Broadcasting Corporation – ABC Open producer. Developed, nurtured, managed, mentored, led and empowered a diverse community of citizens to produce high-quality content for the ABC; including video, radio, online and experiential content broadcast to local, national and international audiences. Every year, thousands of people produced quality content for the ABC, attracting tens of millions of views.
September 2007 – December 2010
Wallaby Creative – my own business. Leveraged off emerging internet technology and globalisation to travel the world, working remotely and helping clients develop digital strategy and online content for their business and projects. Explored 5 continents and engaged with people, business owners and decision-makers in more than 30 countries. Awesome.
June 2001 – September 2007
Wild Blue Sound + Music – Lead media producer. Media production for marketing, advertising, films, documentaries, radio – including pre, location and post-production. Early adopter in digital technology and online content for clients. Helped grow a regional start up into a capital city based business with local, national and international clients that continues to grow.
Hold a Bachelor of Arts – Music & English (JCU), Certified Developer of Enterprise (QLD Government), and IAP2 Certificate (Townsville LG).